South Africa's only river port city is set on the broad Buffalo River and one of the most attractive stretches of the Eastern Cape seaboard. East London's sweeping white beaches extend for miles; unpolluted, uncrowded, unspoiled. Swimming, sailing, water-skiing, boardsailing and boating are enjoyed all year round, while the river mouths, lagoons and gullies provide a paradise for fishermen.

East London is the ideal base from which to explore the north-eastern mountains and the Wild Coast. The city has bowling greens, tennis and squash courts and golf clubs with grand views of the Indian Ocean. The city's ancestry is evident. Against a typically African backdrop, strong links with England and traces of the German lineage are found. Several well-preserved examples of 19th-century architecture enhance the charm of the city. Traffic snarls and overcrowded city streets are the exception rather than the rule. Courtesy friendliness and good old-fashioned hospitality will enhance your holiday pleasure.

When the sun goes down, there are theatres, cinemas and a selection of restaurants to pamper the discerning palate. If it's the one-armed bandits you crave, roulette, black jack and the chance of making a mint, Bisho's casino is practically on the doorstep.